Prior to Ash Wednesday, the Vatican Radio announced that Pope Benedict XVI will tweet pieces of his daily papal message during the Lenten season from his very own Lenten Twitter handle, @Pope2YouVatican, in an effort to reach millennials.
“Many young people no longer keep the Lenten season in any special way – that’s why the Pontifical Council for Social Communications has come up with a new idea to focus hearts and minds on the challenges contained in Pope Benedict’s Lenten message for 2012,” said Msgr. Paul Tighe, secretary of the Pontifical Council for Social Communications.
We’re the first generation in existence that has been raised with such prevalent technology, social media and technological conveniences. As such, we use our phones for the most absurd things, from filing taxes to weight loss, and even in mass or church services and the confessional! So, why wouldn’t the Pope try to reach us via that same mean of communication? Surely, it’s only natural.
And for the amount of millennial Catholics who disregard the Lenten season, kudos to Pope Benedict XVI to approaching us in a way that we would hear, and most importantly, listen to his gravely important message.
Will we see more of this?
“Yes, I think a lot of attention is being given to the idea of seeing Twitter as a channel that could allow for a more direct and immediate way of sharing the nucleus of the Pope’s thoughts on various occasions, so I don’t think it’ll be confined to Lent,” said Msgr. Tighe.
Was the Bible written to be tweeted? That, we don’t know. But, after all, the Ten Commandments are short, succinct messages. Certainly tweetable, at that.
What’s next? Who knows.