I'm a dreamer and creator, currently in the form of a copywriter at Chicago Portfolio School. I can't learn enough about the human brain, imagination, intelligence, success and psychology. I'm good at procuring bruises, eating ice cream and laughing maniacally. Twitter: @stephwrobel


Ho Ho Horrible

Don’t get me wrong. I’m as big a fan of Christmas as they come. But when companies start rolling their holiday ads out before December has even said hello, I get annoyed.


First Aid You Won’t Forget

St. John Ambulance, a leading charity in the UK, released a new campaign to raise awareness of the importance of knowing first aid. With a techy cinema commercial and an iPhone app, is this non-profit on the cutting edge of PSAs?


Hey Beauty Industry: Cool It

We grew up with enough advertising to make our little heads spin. Truthfully, nine times out of ten, I barely notice the high fashion ads portraying women as sex objects. It takes something as bogus as this “Before and After” tactic to stop us in our tracks.