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Communicating on Skype

I’m a big fan of Skype. It was first introduced to me as a cheap way to call home during my semester abroad, but I’ve many more uses for it. I think we’ll continue to see more uses for this … Continued

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The Interview: Tom O’Keefe, A Millennial Teacher

By Andreana “Addy” Drencheva  Tom O’Keefe graduated from Villanova University with a major in Communication and a minor in Business. As a member of the Jesuit Volunteer Corps, Tom teaches a weekly writing class for high school sophomores, helps with … Continued

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Do we have what it takes to be The Next Great Generation?

We think we’re so freakin’ special. Here we are with our individuality, our technology, our repetitive stress injuries. Not only do we feel different from other generations, we feel the need to point out how different from everyone we really … Continued

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Love in the time of social media

We have more freedom to go into whatever sort of relationship with whomever we want. As a result, we spend more time defining and analyzing the various aspects and ramifications of romantic and sexual relationships than any other generation in history.

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Online Is Real Life, Too

“The average young person today spends nearly nine hours each day with their technology,” opens a Frontline segment of “Digital Nation,” a report exploring the impact of growing up plugged in. But, is this time spent online really taking away … Continued

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Social Media Is Not So Social

By Andreana “Addy” Drencheva Here is a joke for you: A man and his wife are sitting in front of a computer, writing an e-mail: “Dear Andy: How have you been? Your mother and I are fine. We miss you. … Continued

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Dear Parents: Go Ahead, Enable.

We’ve learned a lot from you over the course of our lives. It’s true. We’ll be the first ones to admit it. But here’s the thing. Your lessons are most effective when we can see them in action. How you … Continued

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“You’re Doing It Wrong”

My generation – the next great generation – was raised to believe that whatever we set out mind to accomplish, we could achieve.  We were raised to believe that we could fly to Mars, or that we could cure cancer.  … Continued

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15 Ways Millennials Think About Brands

In the 1980s brands became thought of at more than symbols, but rather as positions in people’s minds. Today brands are changing again, and it’s easy to see if you pay attention to Gen Y. We use brands as language and we feel personal ownership over them.

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Breaking Up With My BlackBerry

In June of 2007, I fell in love. His name was the BlackBerry. He and I were together for a fantastic two years, but a few months ago, I found myself admiring another suitor…the ever-alluring iPhone. The BlackBerry and I … Continued