The Next Great Generation

They call us the Millennial Generation.

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Cultural decline: not our fault!

By Matt McQuaid on July 23rd, 2010
Categories: Think

Someone will always be asking, “What’s up with kids these days?” But youth is a reflection of society, and as our culture free-falls into a downward spiral, so do we. While many find it easy to point the finger of blame at us, the path downhill was paved by our forefathers.

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Love may be colorblind, but others aren’t

By Emil Ovbiagele on July 8th, 2010
Categories: Hope

While research shows that Millennials are more comfortable with interracial relationships than any other generation, this author’s experience says otherwise.

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Why future innovators are packing their bags to Kuala Lumpur, Malaysia

By Mimi V on April 15th, 2010
Categories: Grow

Alexandra Cattoni just returned from a trip to India. In the past two years, she has been to 23 different countries, lived in Europe and Malaysia, photographed some incredible places, gone scuba diving in Australia and has done all this while working full time. And no, she is not a travel photographer. Alex is an Internet [...]

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The Two Faces of Gen Y

By Adam Di Stefano on March 30th, 2010
Categories: Live

You know all those stereotypes about Gen Y being lazy and entitled?  Sometimes, as much as it pains me to admit it, I agree with them. A couple of months ago, I wrote an article right here on TNGG about Gen Y’s place in the corporate world.  In that article, I talked about how Gen [...]

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Busy Little Bees

By Kyla Butterfield on March 9th, 2010
Categories: Live

3:27 A.M. Just finished typing up the notes from my internship meeting and outlined goals to be reached by the next conference. I realize I should go back over the notes for the two tests I have tomorrow, but I need to prepare my draft for my Ad Team presentation on Tuesday. Not to mention [...]

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Online Is Real Life, Too

By Jason Potteiger on January 28th, 2010
Categories: Connect

“The average young person today spends nearly nine hours each day with their technology,” opens a Frontline segment of “Digital Nation,” a report exploring the impact of growing up plugged in. But, is this time spent online really taking away from our “real life?” or is it one and the same. There is a great [...]

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15 Ways Millennials Think About Brands

By Jason Potteiger on November 10th, 2009
Categories: Shop

In the 1980s brands became thought of at more than symbols, but rather as positions in people’s minds. Today brands are changing again, and it’s easy to see if you pay attention to Gen Y. We use brands as language and we feel personal ownership over them.

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Halloween without the midriff

By Jenna Mitby on November 1st, 2009
Categories: Live

Last night, my mother remarked, “you guys really take Halloween seriously.” Yes, yes we do. I come from Madison, WI where Halloween is basically a state holiday.  It’s the second largest party behind Mardi Gras in the US.  So dressing up and getting into it is hardly difficult. This year, my friends and I decided [...]

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