Interview with Melanie Danko, aspiring woman executive
Who else better to interview for TNGG than a fellow Gen Y, career woman, and outspoken blogger? Melanie Danko is the epitome of Gen Y’s “have-it-all” approach to life. She’s got the career, the lifestyle, the smarts, and still makes time to be a girl and have some fun. Read on to figure out how she does it, why [...]
The Interview: Dylan Klymenko on Ford’s Fiesta Movement
Earlier this year, Ford Motor Company announced a social media experiment which drew over 4,000 applications. At the end of April 2009, 4,000 were narrowed down to the one hundred who would represent what was called the Fiesta Movement. These hundred people were given the title of Agents in this movement, and, with that title, [...]
Tweets for Sale
As I sat down to write this entry, I had a hard time deciding whether to write it from a marketer’s perspective or an individual’s perspective, but then I considered that the lines between a marketer and an individual have blurred.
A marketer’s best bet is to represent itself as the real individual or individuals [...]
