The Next Great Generation

They call us the Millennial Generation.

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The Golden Age of Journalism

By Wynn Harrison on September 3rd, 2010
Categories: Think

Journalism is not dying. In fact, it has come to life, and Gen Y is here to make sure it stays that way. Welcome to the Golden Age of Journalism. Not only are we out there telling stories, we are doing it effectively and will someday (hopefully) have the credibility of some of the greatest voices of the craft.

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A generation of dimwits? I don’t think so!

By Gautam Ramdurai on August 20th, 2010
Categories: Create

According to Newsweek, the creativity quotient of American kids is in decline. (Cue disgruntled groans.) The truth isn’t that we’re less creative. We’re redefining creativity – and just because we create and think differently than previous generations doesn’t mean we’re the dimwits they make us out to be.

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Do you trust the American news media?

By Next Great on August 15th, 2010
Categories: Respond

As online journalism quickly becomes the universal way to consume news, a Gallup poll found last week that 18 to 29-year-olds read national newspapers the least of any age group and that trust in the news media is at a considerable low.

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Online universities: friend or foe?

By Carlee Mallard on July 13th, 2010
Categories: Grow

Last week, Fox News’s Glenn Beck announced the launch of “Beck University.” What constitutes a university, or even an academic program? Where should we draw the line at marketing online “programs” as a university? Who is really qualified to teach? And if anyone can start their own online academic program, who can we trust?

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Advertisements on Twitter? Does it make a difference?

By Andreana Addy Drencheva on April 21st, 2010
Categories: Connect

This week Twitter, my favorite social network, announced its advertising model: promoted tweets. Exciting? Maybe, if you are a marketer. If you are an ordinary person, the change doesn’t make a big difference from the status quo. Although Twitter didn’t have an advertising platform per say, we were already used to advertisements on Twitter. The [...]

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Content is a right, not a DVD

By Jason Potteiger on April 12th, 2010
Categories: Connect

For many consumers, content doesn’t exist as a physical thing anymore. Instead, content is something you buy the rights to own and enjoy. Once I buy a movie, I own a physical copy as well as the right to rip and burn as many copies as I want for myself. But, this leads some to ask, how many times do I have to pay for it?

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TV’s Missed Opportunity

By Jason Potteiger on April 5th, 2010
Categories: Connect

People are crazy for premium content Back in history times, our ancestors were restricted to watching only what was on TV. And, even as cable television and satellite TV expanded to give us hundreds of channels, somehow there was still “nothing good on.” In the days of angelfire websites streaming video was a mere myth. [...]

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Gen Y’s Guilty Pleasure

By Julie Jaenicke on February 26th, 2010
Categories: Live

Whether or not we care to admit it, our generation is utterly obsessed with reality television. Ever since MTV hooked us to the Real World, we’ve been transfixed by the industry and have grown up watching the phenomenon flourish. It goes way beyond simply watching TV; the reality culture is ingrained in our daily lives. [...]

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Art in the Digital age

By David-Paul Williams on February 22nd, 2010
Categories: Connect

No area of society is exempt from the power of the internet. Art defines our culture and our culture is defined by its art. If our twenty-first century society is based on connectedness, our culture is being brought closer together even if we aren’t in the same country. Art, as much as every other part [...]

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Will Millennials Pay For News?

By Kevin Koczwara on January 21st, 2010
Categories: Connect

The New York Times announced yesterday that they would begin charging for online content in 2011. The Times will allow each reader a set number of reads on nytimes.com per month. When a reader reaches their limit they will have to pay a flat rate price. The Times is calling this method of charging its [...]

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