The Golden Age of Journalism
Categories: Think
Journalism is not dying. In fact, it has come to life, and Gen Y is here to make sure it stays that way. Welcome to the Golden Age of Journalism. Not only are we out there telling stories, we are doing it effectively and will someday (hopefully) have the credibility of some of the greatest voices of the craft.
Power and Influence: Gen Y’s Moguls
Categories: Shop
Few celebrities are as equipped to promote themselves as Gen Y celebrities are. Indeed, three such Millennials are shaking up the entertainment and business landscapes by using whatever means necessary to grow their ventures.
How the globe-trotting generation connects with airlines
Categories: Travel Week
We don’t care about brands that send out the one-size-fits-all message to the entire world. My love for Southwest isn’t just about their cheap fares or the fact that my bags can fly free. It’s their flight attendants rapping safety instructions, it’s their fun work culture, it’s about what the airline represents.
Net deal virtually screws world with pants still on
Categories: Connect
We have just lived through the Golden Age of the Internet. The days of free and equal access (to say nothing of anonymity) may soon whiz by us altogether, as Google, Verizon and the U.S. Congress move to limit net neutrality. We need to stand up and care about this. It is the most important First Amendment issue of our time.
Meet the New Maverick
Categories: Think
She’s progressive, she’s controversial… and she’s John McCain’s daughter? Meet Meghan McCain, the young woman who has been stirring up the Republican cauldron with her media slams about the GOP, going as far as calling herself the poster child of moderate Republicans, and allowing others to say she may be the spokesperson for Gen Y.
In Love with Social Media (No, Seriously)
Categories: Connect
Oxytocin is a chemical that heightens feelings of love in the human brain. Recent studies and experiments have shown that using Twitter and other forms of social media actually release the chemical, making humans feel happier and relaxed, the more they interact with friends online.
A Different Kind of Activism
Categories: Think
Generation Y doesn’t march on the streets. Instead they take to Facebook and Twitter to protest. Could it be, though, that this is just as effective?
Where you at? Check in.
Categories: Connect
Location-based social networking sites, such as Foursquare, Gowalla, and others, may be just the thing marketers need to improve advertising based on behavioral targeting. Even the verb “to check in” is changing in connotation, as these social applications grow in popularity.
Video killed the radio star, Internet killed the MTV VJ
Categories: Connect
MTV is running a contest to fill the gaping holes left in our hearts by the departure of VJ favorites Carson Daly, La La Vasquez and Quddus (and, you know, actual music videos from the network’s airwaves) with something new – a Twitter Jockey.
What are the books that changed your world?
Categories: Respond
A couple weeks ago, renowned author and columnist Susan Orlean created the #booksthatchangedmyworld tag on her Twitter page. Soon, the Twitterverse was abuzz and closely following her original post, the tag became a trending topic – and it’s still going. What are the books that changed your world?